Initial Proposal ...

Individual Assignment Proposal

Ben Edmonds - H102-C

Mentor - Ciaran Carmody

• Proposal

DJ / MC mix CD - Mixed, compiled, and mastered by myself.

MC will be recorded and added over the top.

The whole mix will be recorded and engineered by myself as artist promotional material.

Once completed the mix will be mastered and pressed with full artwork to coincide with the mix and record label. The completed mix cd will be used to promote the services of the artists on the CD, and also promote a record label I am involved in.

To complete the product promotion, I will also provide an online artist/label website & possibly an iPhone application that will be a copy of the website. These will consist of;

• CD Release Information
• Artist Booking Information
• Recorded Mixes
• Videos
• Track clips / Download links
• Pictures
• Social Network links
• Record Label information & external links

I will speak to my mentor who has experience in website design and event promotion to discuss if there will be any major issues with this and anything I should perhaps add. The website and possible iPhone application will be outsourced with a detailed brief of my ideas.

The reason to outsource this is due to the fact that I feel the website would need to also be of a professional and high quality to match that of the CD I will create.

• How My Proposal Will Meet The Criteria

The final mix CD will be an artist showcase product for promotional use in the music industry.

My proposal will meet the required criteria due to my current studio and mix knowledge. I feel I am able to work at a professional standard to create a commercially available product. From the examples on the brief, my proposal will involve;

“A commercial service or product related to music technology.”
&
“Studio based music production.”

From my proposal, the final product will also coincide with providing a service from said artists.

• Mentor

Ciaran Carmody - Long time personal friend who has a lot of website knowledge. Currently studying a IT degree at Sheffield University. Ciaran also has promotion expertise that will help me create my product and promote it online.

• Summary of Work

So far I have started compiling my mix CD, and contacted a webpage designer recommended by my mentor. I will upload a copy of my brief to the designer once initial communication has started with regards to content, design and ideas.

• Action Plan (Week commencing - Monday 16th May)

• Complete mix CD to a professional standard.
• Contact web designer to go over ideas / Artwork.
• Arrange studio dates for MC recording.